Pride in the Press

Sonoma Valley Pride in the press and other valuable links that support equality, diversity and inclusivity. 

Community & Press

Read about Sonoma Valley Pride in the press and other valuable people and organizations that support equality, diversity and inclusivity. Learn about all the different people in the world who are pushing towards positive change. 

October 3, 2025

Sonoma Valley Pride Announces a screening of Rocky Horror Picture Show for November 8

SVP Honors the 50th Anniversary of the musical feature with a screening of the movie and costume contest at Sebastiani Theatre. The proceeds of the movie will support Sonoma Valley Pride and the 2026 Pride celebration. 

June 20, 2025

Kathleen Hill of KSVY Radio talks pride with Sonoma Valley Pride organizers

Listen along as Kathleen interviews and talks all things pride with the Gary Saperstein, Matthew Long and Lisa Storment. Learn the origins of pride and also why it’s still so important. 

June 23, 2025

Photos are live at Sonoma Valley Pride

Check out the full gallery of photos from 2025 Sonoma Valley Pride Events

June 18, 2025

City of Sonoma to Deliver Pride Proclamation at City Council Meeting June 18

At 6:00 pm in the City Council Chambers Sonoma, the City of Sonoma will be formally recognizing June as Pride Month by delivering a proclamation of support for the LGBTQIA+ community, and declaring June as pride month.  This will happen at the June 18th City Council meeting at 6:00 pm.  All are welcome to attend in the City Council Chambers.  The Proclamation is to be read by Mayor Patricia Farrar-Rivas.

June 18, 2025

Sonoma City Counsel and the City of Sonoma have made a public proclamation calling June Pride month in Sonoma

Check out our social post for the proclamation

June 2, 2025

Sonoma Valley Pride sees record turnout, community strength

Wake Up Sonoma and Out In The Vineyard present this year’s celebration of LGBTQ+ pride, with the theme of “Queer & Proud, Embracing Community,” featuring the first-ever Pride Dance at historic Buena Vista Winery on Friday, May 30, and a Pride Festival in the Sonoma Plaza on June

April 2025

Sonoma Valley Pride month festivities return with Pride dance, festival

Wake Up Sonoma and Out In The Vineyard present this year’s celebration of LGBTQ+ pride, with the theme of “Queer & Proud, Embracing Community,” featuring the first-ever Pride Dance at historic Buena Vista Winery on Friday, May 30, and a Pride Festival in the Sonoma Plaza on June

Queer & Proud - Sonoma Valley Pride - May 30 & June 1
April 2025

Sonoma Valley Pride's first ever Pride Festival and Pride Dance Party

Sonoma Valley Pride is excited to announce our first-ever pride festival and pride dance party. We will be kicking off Pride with a dance party on May 30th and a pride celebration on the plaza on Sunday, June 1 with live music, speakers and plenty of pride. We can’t wait to celebrate with you. Happy Pride! 

Wake Up Sonoma supports Sonoma Valley Pride
2025

WakeUp Sonoma supports Sonoma Valley Pride in planning and growing it's Pride Celebration for 2025

We are so thankful to have the support of Wakeup Sonoma in helping to bring pride to the city of Sonoma.

2024

Local leaders affirm commitment to LGBTQ+ equity and inclusion at Sonoma Pride

The second annual Sonoma Valley Pride Celebration drew a crowd of approximately 80 locals to celebrate and honor the LGBTQ+ community May 30.

2024

Sonoma Valley's month-long Pride celebrations in 2024

Sonoma Valley Pride 2024 is Sonoma’s second annual celebration honoring LGBTQ+ Pride Month.

2024

The city of Sonoma supports Sonoma Valley Pride for a second year

Join the City of Sonoma for a celebration of our LGBTQ+ community at Sonoma Valley Pride! This event will feature speakers in front of the annual Pride flag display at Sonoma City Hall, followed by a pride walk around the Plaza Park and a reception at the Sunflower Caffé

Pride at Sunflower Cafe
2023

Our first ever Pride event at Sunflower Cafe

Thank you to Sunflower Cafe for being pivotal in our growth. Happy Pride! 

2023

The city of Sonoma joins Sonoma Valley Pride with first city celebration

Join the City of Sonoma for a celebration of our LGBTQ+ community at Sonoma Valley Pride! This event will feature speakers in front of the annual Pride flag display at Sonoma City Hall, followed by a pride walk around the Plaza Park and a reception at the Sunflower Caffé

Pride banners being hung up around the Sonoma square
2022

We raise the Pride Flags once more

Santa Rosa Parade Drive Thru
2021

Supporting Virtual Prides and social distancing

Pride banners being hung up around the Sonoma square
2020

Gary Saperstein helps keep pride alive in a time of COVID

“The goal with the banners is recognition of our community and, also, for our locals who live here and for the tourists who come into our town, to let people know what kind of community we have here,” Saperstein said. “We are a community that believes in equality and inclusiveness and diversity.”

2020

Point of Pride

“This year will have a different feel than any other year that I can remember in my lifetime, as Prides have been canceled across the country,” says Gary Saperstein, founder of Out in the Vineyard, an experiential Wine Country event and travel company for the LGBTQ+ community. “It is quite disheartening to know that we will not be able to gather as a community to celebrate who we are today and those who came before us.”

Sonoma Raises the Gay Pride Flag every year over cityhall
2020

Sonoma Believes in Equality

For years Sonoma City Hall has raised the Rainbow flag in support for its LGBTQ residents and visitors during Gay Wine Weekend. Starting in June 2020, Sonoma goes farther by raising the pride flag and lining the square with our Sonoma Valley Pride banners for the entire month of June. 

2020

Sonoma Valley Pride is born

A banner makes it real!  Two men decided Sonoma needs to show it’s pride. We start in 2020 with pride banners. Thank you to our sponsors for chipping into the project. Banner created by Matthew Long. 

About Matthew Long

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